From its very title, THE SOCIAL PROFIT HANDBOOK by David Grant challenges the status quo. We should rename “not-for-profit” organizations as “social profit” organizations—because, after all, isn’t that what they are designed to do, benefit society?
As the former president and CEO of the Geraldine R. Dodge Foundation and now a national consultant who works with people and organizations that have a social or educational mission, Grant is well-positioned to write this book, subtitled “The Essential Guide to Setting Goals, Assessing Outcomes, and Achieving Success for Mission-Driven Organizations.” He has extensive experience in facilitating sessions that help organizations wrestle with strategic-planning and other burning topics, and this book will absolutely be a handy tool for many people I know.
In fewer than 200 pages but with ample concrete examples, he explains how “backwards-design” thinking (ala Wiggins and McTighe*) and the process of developing rubrics can clarify what we value and how we will know if we are succeeding in our mission. Whether you are on a nonprofit—excuse me, social profit—board or an employee of one, you can use this rubric-building approach to build consensus and set (or reset) the norms for your organization.
I am excited to dig in!
*See Understanding by Design by Grant Wiggins and Jay McTighe (Alexandria, VA: ASCD, 2005).